Times of recession what could you offer the consumers that would get their attention? Giving away a Netbook (very small laptop featuring built in broadband) for free is a good start. Here is the new (2 week) campaign from Vodafone, which involves a live man, and a Netbook. Simple concept. Find 'Live Guy' and grab your chance to win a free laptop(3 in person and 1 online). He will be travelling across the country starting with

Follow him on twitter for clues to where he will be heading next.
http://twitter.com/vodafoneliveguy
Here is a short clip